Coca-Cola NFT Debut on Coinbase Base Network : Coca-Cola, the world’s largest soft drinks brand, is venturing deeper into the realm of nonfungible tokens (NFTs) by launching its first collection on Coinbase’s newly-launched layer-2 network, Base. The launch of the Coca-Cola collection is part of Coinbase’s “Onchain Summer” event, offering iconic works from leading artists. The Masterpiece collection includes classics like “The Scream” by Edvard Munch, alongside new creations from emerging talents, all interwoven with the iconic Coca-Cola bottle.
This marks a significant step for the consumer brand’s engagement with NFTs, with other notable digital collectible projects such as Zora, Pixelmon, Showtime, and Indelible also set to launch this month.
Reddit NFT Avatars Achieve Milestone on Polygon
Reddit’s NFT initiative, minted on Polygon’s layer-2 network, has crossed a remarkable milestone by surpassing 20 million collectible avatars held by over 16.3 million holders. These Reddit Collectible Avatars have generated a cumulative sales transaction volume exceeding $40 million, showcasing the growing interest in digital collectibles on blockchain platforms. Polygon’s founder, Sandeep Nailwal, highlights the burgeoning growth of Polygon’s ecosystem and its diverse mainstream products, including Reddit Avatars, DraftKings NFTs, and Nike dotSWOOSH.
Bruce Lee Anime Sparks NFT Speculations
A new anime project, “House of Lee,” centered around the legendary martial artist Bruce Lee, has piqued interest within the NFT community. The animation studio behind the project, Shockunit from China, is known for its NFT-based initiatives. Notably, the animation artist, Emily Yang, has a successful track record in the NFT space. The project’s producer, Shibuya, is actively involved in crowdfunding through NFT sales, with the “House of Lee: Genesis” NFT collection amassing over $700,000 in revenue. The animation’s teaser trailer features Bruce Lee in a captivating old-school anime style, engaging in martial arts and transforming into a dragon, suggesting a potential NFT angle to the project.
Grimes’ NFT Success Surpasses Music Earnings
Renowned Canadian musician and artist, Grimes (Claire Boucher), reveals that her earnings from selling NFTs have exceeded her entire music career’s revenue. During the 2021 NFT boom, Grimes achieved substantial success by selling her “War Nymph” NFTs on the Nifty marketplace, generating approximately $6 million. In an interview, Grimes acknowledges the transformative impact of NFTs on her life while expressing a desire to support digital artists and navigate the evolving NFT landscape.