“wear -to -earn” NFT collection set for targeting the billionaire fashion industry. soaring metaverse and web 3.0 is bringing revolution to all the fields of business. including the Billion -dollar fashion industry, worldwide
“Wear -To -Earn” NFT Collection Set For Targeting Billionaire Fashion Industry
As All The Physical Businesses Are Moving To The Digital World, The Traditional Fashion Design Can Change Into Virtual Wearables. The Virtual Wearable Can Be Leveraged In Augmented Reality And Real Life.
“Wear To Earn” NFT Collection Predicted Effects On Fashion Industry
The managing director of magnetic capital and member of Red DAO, a fashion focus decentralized autonomous organization. She said that
She believes that digital fashion NFTs will be the massive category of web 3.0, Source by Cointelegraph.
“Accessories, pieces of jewelry, and clothes are included digital fashion NFT. The digital fashion NFT includes all that stuff which are wearable in virtual and in the gaming world. These virtual wearables are currently can be used for speculation investment and collecting, also to clothe avatars in decentralized games. Also, to use in the augmented reality ecosystem and to be applied to photos and videos”.
However, Kaspar knows that presently digital wearables are leveraging in a decentralized gaming ecosystem.
For example, NFTs are used in Decentraland Meta. She further demonstrated that
“In the upcoming 2 years, wearable fashion will be more interactive. “
Digital Models For This New Fashion Based NFT Collection:
Kaspar said that the “wear to earn”models will flourish in the VR ecosystem. Considering that designers, brands, and retailers will manufacture clothes to set in the digital closet.
Kasper further narrated that for getting long-term relationships with clients, designers have to pay them. In return for wearing their virtual items.
Brands will compensate customers for wearing their pieces, by giving them access to exclusive items. Either airdropping fashion pieces to their virtual wallet, or by paying them in the form of a Non-Fungible Token.
Furthermore, she said that the Italian luxury fashion brand Dolce & Gabbana has planned to launch an NFT drop “D&G Family” soon. A community-based NFT drop, that will acquire its place on the UNXD curated Marketplace.
This will give the clients access to exclusive physical apparel only, that are only available by the drop”.
Also, she talked about the latest launch of Dolce & Gabbana’s NFT collection “Collezione Genesi”. To underscore the potential of metaverse wearable.
However, Kaspar expects to look at the UNXD as the first luxury space that offers wear-to-earn features. Also, other NFT ecosystems have initiated to pick the idea.
Future Of Digital Wearables:
Meanwhile, the idea of interactive digital fashion is soaring. Kasper believes that wear to earn will ultimately be bigger than play-to-earn. Besides it, Axie Infinity, Play-to-earn is amongst the top search in the blockchain ecosystem
However, she described that the wear to earn concept will surely appeal more to the mainstream. Specifically women, instead of virtual gamers.
Kaspar also highlighted that digital wallets will soon resemble virtual closets. A characteristic that will draw many new users to the blockchain platform
“Many firms are working on creating interoperable digital closets where you can move NFTs in and out of.”
However creative, Tan highlighted, that online games supported to encourage the rise of digital fashion:
“Fortnite and other online games as such created a whole new economy with brands like Balenciaga seeing the opportunity to reach out to these users in a digitally native manner. This coupled with the advent of Covid-19, saw more people online and exploring how they can best interact and express themselves in the digital sphere.
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