TIMEPieces, a Web3 initiative by TIME, has announced a partnership with Seva.Love and Artifex to debut NFTs called “The Seven Collection” honoring the 25th anniversary of Deepak Chopra’s The Seven Spiritual Laws of Success.
According to an official statement, the magazine is collaborating with 73 different artists to design the cover of the best-seller inspired by the message it shares with readers. This cover is to be sold on the blockchain as NFT.
TIMEPieces x Deepak Chopra: The Seven Collection will feature an NFT book with exclusive content with the author such as reflections on each chapter, book themes, and more, which can be read on the blockchain designed by Transient Labs.
“We look forward to sharing his current take on the spiritual laws of success and the visual interpretations of more than 70 incredible artists with a whole new generation,” said Maya Draisin, CBO of TIME.
“I and our team at Seva.Love are deeply grateful to TIMEPieces and this group of 73 artists for this next phase of our collective spiritual adventures,” said Chopra in the statement.
The NFT collection will give holders access to ChopraVerse, an immersive metaverse experience along with IRL events like meditation sessions. Furthermore, the NFTs are designed in 3D dimensions by Artifex based on the chapters of the book.
The date for the NFT drop will be revealed soon by TIMEPieces.