Apple and Meta seem to be in a cut-throat competition in the metaverse. CEO Mark Zuckerberg believes Apple and Meta are in a marathon race not only in terms of products but also philosophically based on ideas to build the metaverse.
Apple is building a headset that offers immersive gaming and multimedia entertainment experience to the users, which metaverse aims to achieve through different applications. Meta also announced it will launch a new AR headset this year.
Furthermore, Zuckerberg says he’s aiming to make Meta interoperable with Android to stand as a strong competitor against Apple’s iOS.
Apple has also denied an invite for Metaverse Open Standards Group by Meta consisting of Microsoft, Epic Games, and 33 companies that aim to build metaverse tech together.
“I think it’s pretty clear that Apple is going to be a competitor for us, not just as a product but philosophically,” Zuckerberg told The Verge.
“This is a competition of philosophies and ideas, where they believe that by doing everything themselves and tightly integrating that they build a better consumer experience,” He added.
In a way, Meta aims to be more open, while Apple is more consumer-driven, which shows how their philosophies differ even for the same industry. Meta aims to develop a cheaper version of the ecosystem so that more people can get the chance to try out new technologies.
All in all, Zuckerberg believes Apple and Meta will define what direction the internet will take in the next decade with their products and technologies.