Bella Hadid is entering the metaverse with her new NFT collection, CY-B3LLA, a 3D cyborg-like avatar designed using the supermodel’s scans of face and body. Bella says she wanted to create a “cool version” in a virtual space, Reuters reports.
The attractive visuals and utility of metaverse attract the supermodel as she developed an interest in gaming during the pandemic COVID. She wanted to create a community to lead the “fashion, high-brand, women in web3, art, tech, togetherness, culture and how they all intersect.”
“To see what kind of version of me that their brain concocted was really interesting ... There are so many different versions of me that you could make and not ones that I could ever dream up,” she said.
The first batch of NFTs has already been revealed as Japan-inspired images of cyborg-style Bella Hadid, dropping soon.