New Zealand Rugby Commercial recently bulk-bought 33 World of Women NFTs. The women's avatars will be representing female players participating in the upcoming Rugby World Cup 2022.
NZRC is the commercial arm of New Zealand’s rugby team that decided to use WoW avatars to promote their players during the World Cup. This is a new utility of NFTs initiated by the team.
This bulk buy indicates that the NZ team is expanding its brand in Web3. “...we believe purchasing these powerful NFTs was the right way to show our intent and actively participate,” Thomas said.
In fact, WoW has become a global Web3 brand working with different women-led projects to empower other professional women and bring them into the Web3 space.
The 33 World of Women NFTs will be representative avatars of the NZ Rugby team during the Rugby World Cup 2022 and also establish their Web3 identity in the metaverse.